Edits / Instagram for Creators / Reels
Reels are what Instagram shows to new people, and Edits is Instagram's own free editor for them: no watermark, automatic captions, a teleprompter camera and one-step sharing to Instagram.
Edits is a free video editor from Instagram. It records, trims, captions and exports short videos, then shares straight to Instagram. Exports have no watermark, and Instagram's creators blog says sharing from Edits gives a Reel priority processing.
It works best for vertical video. Instagram says Edits can capture and export up to 4K at 60 fps, with HDR if your phone supports it, so your Reels look sharp on a big screen too.
Tip: open on your best second. Many people decide to keep watching almost instantly. See hooks.
Menu names can change as Edits updates, so look for the closest option in your version. Our full guide is how to make a Reel.
Film in the Edits camera or import clips from your phone.
Cut the dead air. Short, tight clips keep people watching.
Turn on automatic captions, fix any mistakes, then add music or a voiceover.
Export with no watermark and share to Instagram. Instagram suggests 2K, HDR and 60 fps for best quality.
Posting later? Save your project as a draft in Edits and come back when you are ready.
Free, no watermark, with a teleprompter camera and captions.